Mobile consumption jumps 12%; social media, news, video streaming biggest gainers

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While the increase in time spent is almost same in metros (11%), mini metros (15%) and tier II cities (12%), tier I cities witnessed 8% increase. Among the different age groups, the 35-44 year olds have shown maximum increase of 18%, followed by 15-24 year olds (12%) and 25-34 year olds (9%).

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